Gloss · Slang · rage bait

What does “rage bait” mean?

Rage bait is content made to make you angry, because anger gets clicks, comments and shares.

Where it comes from

A cousin of clickbait. It grew common as platforms started rewarding posts that people argue under.

Rage Bait in a sentence

Can you say it at work?

Useful and clear, even in marketing meetings.

Related

Slang: doomscrolling · AI slop · brain rot

Words: pernicious

More slang

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